How to Survive as an Indie Bookstore

by thiszine

Indie (independent) bookstores rock but the marketplace is hard for small stores trying to compete against the likes of Barnes and Noble and Amazon. What’s a future indie bookstore owner to do?

The Globe & Mail talked with Jason Rovito recently about his soon-to-open Toronto bookstore named Of Swallows, Their Deeds, & the Winter Below. In addition to selling second-hand books, Rovito intends to sublet the space to other groups who share his vision and his quest to “…surround the books with related activities, things that can’t be translated into electronic exchange…” At the moment, that includes a literary journal and a school of writing.

Rovito acknowledges that bookstores, especially independent ones, have much to contend with these days. However, he argues for the bookstore’s continued importance in our culture, adding: “Perhaps bookstores will have to be defined as a place that sells things not otherwise available.”

Read the full article here.


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